About Us
The genesis of Bellomont dates to 2008 and the legalization of Absinthe in the United States. At the time the two would-be-founders were working for an investment bank in New York, in the commercial real estate securities business specifically, and rapidly becoming anxious about the future. Determined not to be forever dependent on a corrupt system for work they began creating a non-alcoholic absinthe which, after many permutations, was released in 2014 as LIbertine. Given that the concept of a 'non-alcholic spirit' had not yet been established it proved difficult to garner distribution which ultimately prompted the creation of Pure Goods in 2018 to service upscale bars and restaurants.
With a focus on premium non-alcoholic modifiers that larger liquor distributors were either unable to distribute or disinterested in, Pure Goods was able to develop a strong niche in New York City. As a result we were able to cultivate relationships with the largest hospitality companies in the country, including: Tao Group, Four Seasons Hotels, Union Square Hospitality and many others. Other prominent customers were bars such as The Dead Rabbit, Dante and PDT as well as restaurants including Jean-Georges, Per Se and Del Posto. These relationships rapidly gave rise to opportunities for developing new products and brands, as well as repositioning legacy properties, and this has become our focus.
We are problem solvers and and approach all opportunities and challenges with an operations engineering mindset in addition to love of aesthetics and quality.
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The great leaps in technology over the past decade have allowed us to decentralize our operations to a great extent through reliance on automation and virtualization. Currently we work with affiliates in manufacturing and distribution throughout North America and Europe with plans to expand into Japan in the near future. Our headquarters is located in Bocas Del Toro, Panama however we also maintain physical sales presence in New York and London.